(PII) is being used online. PII, as described in US privacy law and information security, is information that can be
used on its own or with other information to identify, contact, or locate a single person, or to identify an individual
otherwise handle your Personally Identifiable Information in accordance with our website.
What personal information do we collect from the people that visit our blog, website or app?
When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, mailing address,
phone number or other details to help you with your experience.
When do we collect information?
We collect information from you when you register on our site, place an order, subscribe to a newsletter, respond to a
survey, fill out a form, Use Live Chat or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond
to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
• To personalize your experience and to allow us to deliver the type of content and product offerings in
which you are most interested.
• To improve our website in order to better serve you.
• To allow us to better service you in responding to your customer service requests.
• To administer a contest, promotion, survey or other site feature.
• To quickly process your transactions.
• To ask for ratings and reviews of services or products
• To follow up with them after correspondence (live chat, email or phone inquiries)
How do we protect your information?
We do not use vulnerability scanning and/or scanning to PCI standards.
We only provide articles and information. We never ask for credit card numbers.
We use regular Malware Scanning.
Your personal information is contained behind secured networks and is only accessible by a limited number of persons who
have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit
information you supply is encrypted via Secure Socket Layer (SSL) technology.
We implement a variety of security measures when a user places an order enters, submits, or accesses their information
to maintain the safety of your personal information.
All transactions are processed through a gateway provider and are not stored or processed on our servers.
Do we use 'cookies'?
Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web
browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and
cart. They are also used to help us understand your preferences based on previous or current site activity, which enables
site interaction so that we can offer better site experiences and tools in the future.
• Help remember and process the items in the shopping cart.
• Understand and save user's preferences for future visits.
• Keep track of advertisements.
• Compile aggregate data about site traffic and site interactions in order to offer better site experiences
and tools in the future. We may also use trusted third-party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies.
You do this through your browser settings. Since browser is a little different, look at your browser's Help Menu to learn
the correct way to modify your cookies.
If you turn cookies off, It won't affect the user's experience .
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide
users with advance notice. This does not include website hosting partners and other parties who assist us in operating
our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential.
We may also release information when it's release is appropriate to comply with the law, enforce our site policies, or
protect ours or others' rights, property or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising,
or other uses.
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party
sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content
and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback
about these sites.
Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a
positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en
We use Google AdSense Advertising on our website.
ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of
We have implemented the following:
• Remarketing with Google AdSense
• Google Display Network Impression Reporting
• Demographics and Interests Reporting
We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party
cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions
with ad impressions and other ad service functions as they relate to our website.
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt
out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.
California Online Privacy Protection Act
The law's reach stretches well beyond California to require any person or company in the United States (and conceivably
the world) that operates websites collecting Personally Identifiable Information from California consumers to post a
with whom it is being shared. - See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf
According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
page after entering our website.
• Via Email
Can change your personal information:
• By emailing us
• By calling us
How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism
is in place.
Does our site allow third-party behavioral tracking?
It's also important to note that we allow third-party behavioral tracking
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online
Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States' consumer protection
agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's
privacy and safety online.
We do not specifically market to children under the age of 13 years old.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include
have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information
Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach
We will notify you via email
• Within 7 business days
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable
rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals
have enforceable rights against data users, but also that individuals have recourse to courts or government agencies
to investigate and/or prosecute non-compliance by data processors.